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Missed-call recovery

A missed call is a customer you already paid to acquire

They saw your advert, found your number and picked up the phone. Then nobody answered, and they heard nothing that explained why. Within the hour they have called someone else.

What normally happens

  • The phone rings out, or cuts off mid-ring.
  • The caller hears nothing that tells them what to do next.
  • Nobody in the business ever learns the call happened.
  • The caller rings a competitor while the intent is still fresh.

What happens instead

  • The caller hears your announcement, in your words and your language.
  • They are told they will be called back, so they wait rather than dial elsewhere.
  • An SMS reaches your manager, naming the number that called.
  • Somebody rings back while the enquiry is still worth something.

Two halves

Something for the caller, something for you

Most systems do one or the other. An announcement without an alert leaves the business blind; an alert without an announcement leaves the caller with dead air. Both are configured per tenant, and either can run on its own.

The caller hears your voice

Not a generic tone and not silence — a recorded announcement in your own wording, explaining that everyone is busy and that you will call back. Written per tenant, so a clinic sounds like a clinic and a school sounds like a school.

Change the wording or pick a different voice and the audio regenerates. There is no studio booking and no waiting on a supplier to re-record a prompt.

You get told immediately

An SMS goes to the number you nominate, with the caller's number merged into your own message template, so whoever calls back has what they need without opening a dashboard.

It arrives from your alphanumeric sender ID. Your manager sees your business name on the alert, not an anonymous shortcode they will learn to ignore.

Seven settings, one page

All of it is yours to set

Per tenant, on a single screen in the console. No support ticket, no professional-services engagement.

Ring timeout

How long the call rings your team before the announcement takes over. Anywhere from 5 seconds to 5 minutes; 45 seconds by default.

Announcement text

What the caller hears, in your words. Written per tenant rather than chosen from a list of stock phrases.

Announcement voice

Which voice speaks it. Change the wording or the voice and the audio is regenerated — you are not re-recording in a studio.

Alert recipient

The mobile number that should be told about the missed call. Usually a manager, an owner, or whoever actually calls people back.

Alert wording

The SMS template, with the caller's number merged in. Default: “Missed call from {caller}. No agent was available. Please call back.”

Sender ID

The alphanumeric name the recipient sees the alert arrive from — your business, not an anonymous shortcode.

Maximum call duration

A ceiling on any single call, from 1 minute to 4 hours. Stops a forgotten open line billing all afternoon.

Nothing is pre-filled with somebody else's data

The alert recipient and sender ID start empty, deliberately. A convenient default here would mean one tenant's real phone number appearing on another tenant's settings page, and "not configured" is a far safer thing for a screen to say than a number that belongs to someone else.

Arabic, not translated Arabic

The announcement was written in Arabic first

The announcement that ships with the platform is Arabic — proper, natural Arabic phrasing rather than an English sentence pushed through a translator, which is what a caller in Amman or Riyadh hears the difference between immediately.

It is also just a default. The wording is yours, per tenant, in whichever language your callers speak.

Who it pays for

Businesses where one missed call is real money

Clinics and dental practices

A missed call is usually an appointment. The caller books elsewhere within the hour if nobody rings back.

Schools and training centres

Parent enquiries arrive in bursts around the school day, and the office cannot be on the phone continuously.

Salons, clinics and service businesses

Small teams who are with a customer when the phone rings, and who lose the booking to whoever answers first.

Any inbound queue that can go busy

Even a well-staffed floor has peaks. The announcement is what the caller gets instead of an unexplained ring-out.

Questions

Missed-call recovery, in detail

What does the caller actually hear?
Your own recorded announcement, in your own wording and the voice you chose, rather than continued ringing or an abrupt disconnect. It plays when nobody has answered within your ring timeout or when every agent is busy. Because the text is per tenant, a clinic can explain that reception is with a patient and a school can explain that the office is closed — the announcement matches the business rather than sounding like a platform.
Who receives the missed-call alert?
Whichever mobile number you configure — typically a manager, an owner, or whoever is responsible for calling people back. The alert arrives as an SMS with the caller's number merged into your own message template, sent from your own alphanumeric sender ID so it is recognisable rather than anonymous.
Can the announcement be in Arabic?
Yes, and it is written and voiced as Arabic rather than translated into it. The default announcement text shipped with the platform is Arabic, and the wording is yours to change per tenant.
What if we do not want the SMS alert?
It is a per-tenant switch. You can run the announcement alone, the alert alone, or both. Nothing is enabled by guessing on your behalf.
Is the sender ID really ours?
Yes — you set it, and what you can set is constrained to what a messaging aggregator will accept, because an arbitrary sender name is a spoofing surface rather than a feature. Alerts arrive from your business name, not a shared shortcode.
Where is all of this configured?
One page in the admin console, per tenant. Ring timeout, announcement text and voice, alert recipient, alert wording, sender ID and the maximum call duration are all on the same screen, and none of it requires a support ticket or a professional-services engagement.

How many calls did you miss last week?

Most businesses cannot answer that, which is the point. We will show you the configuration screen and what the caller and the manager each receive.